I am participating in a marketing program that is taking my web-site, my blogs, my writings and the things that I offer and scrutinizing them to find my strongest areas and creating the best ways monetize them. This is so very overwhelming. First of all, yes, I do want writing and training to be a career for me. So, I need to change my way of thinking that I can't just write whenever and whatever I want. It has to shift into more of a business mind-set. When they asked where my heart was; what my passions and personal goals were, I told them MY personal goal is to be able to offer fun and interactive workshops for teens. I want to be able to travel from city to city and give them this amazing opportunity to become the best part of themselves and face their future with confidence. I've called it the Total Truth Workshop. I am really proud of it but have not put it into action as yet. (I was waiting until this marketing team gives me feedback, I guess.)
I enjoy all the aspects of my writing "career", but they, the marketing team, have a point, and it is that I am spreading myself too thin. Try as I might, I cannot be all things to all people. I was told to choose. UGH! The agony!! I want to help EVERYONE!!! Why can't I help everyone??
With my history and my happiness, I return, always, to teens. My work in coaching leads me in that direction as well. I enjoy working with families and I do well with relational coaching and seminars. I have been working with kids for over twenty-five years! Whoa! That's saying something!
That time in their life is such a struggle and it seems like we are in a weird "pretending it's not happening" to "micro-managing" to "it's someone else's fault" way of dealing with things. These kids on the verge of adulthood are amazing but no one gives them the credit or the directions they need to make that transition!! I want to help them get everything they want out of life. I want their teenage years to be happy memories. I want them to have the confidence to go after whatever their heart desires regardless of where they came from. There is no other program out there that is offering what I do. It's fun, it's interactive and it's a life-time of support and new friendships. I am excited to get it out there.
Back to the marketing people...
Teens don't pay for my kind of programs. That's where the parents come in. So they suggest that I work on things for parents and then lead the parents into the Total Truth Workshop.
I can do that. I would enjoy doing that... but...
At the moment, I am feeling so overwhelmed and pulled in several directions. I have my fiction followers, my motivational followers, my relationship followers, my Christian followers, my fitness followers and (deep breath).... I don't want to disappoint a single one of them. I do however need to eat. So I am trying to "chunk down my niche." Not sure how I'm going to do this and for just a moment, I wasn't going to do it at all. I was just going to keep on doing what I've always been doing for as long as I could do it... but then...
I went to a couple of the teen support group pages I regularly comment on, and was so overwhelmed by the sadness that was coming from the posts. So much sadness and confusion. They have no foundation within themselves to turn to for strength when times get hard. I help provide that. I can help them. My workshops for teens are created for them. My seminars for families can help heal them. This is where I need to be.
So, it is decided. I will start shifting things in that direction. Teens and family will become my main focus. I do have some projects that are currently in the works that I will complete but I need to narrow my focus to where my heart is needed most and I feel that I am called. So hang with me as this slow shift happens. The exciting thing is that I still get to do all the things that make me happy, write, travel, speak, create, motivate, help others, I'm just narrowing down my target audience even more than before.
So- if you are part of a family (and there's a good chance that you are) and you need to communicate with others, (my area of expertise) then chances are you still might be able to find some value here on my site.
No! No! No! You've got to stop me!! Don't let me try to go back to writing for everyone!! Lol!! I need you to help keep me focused!! I'm so weak!!
Thank you for letting me go off track and vent just a little... I will get things back on track soon! Please, feel free to leave your comments below. I love to hear from you!